Submitted by leiloni on Wed, 09/20/2017 - 08:15
When it comes to paid search ad campaigns, there are several paths to conversion. But one we want to talk about today is a call extension. You know, the number that displays a business’s phone number with their ad when a consumer conducts a search result.
If you don’t know what a call extension is or merely recollect what it looks like, you aren’t using it. And that means you are missing out on conversion opportunities.